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Cowshed underwent a rebrand with the objective of modernising the collection and demonstrating its inherent sustainable qualities.
I worked alongside the Soho House Creative team to lead a variety of talents to produce all new visual assets across channels. This included lifestyle photography, an ‘origins’ film and promotional video, window designs, a VM campaign and launch event design.
Soho House Creative Director: Belinda White
Soho House Design Director: Ruth Costello
Soho House Retail Head of Creative: Ali Wicksteed
Photography: Joss McKinley
Stylist: Sophie Durham
Film: 7A
Graphic Designers: Lauren Rowe, Elise Hendersen, Alison Cobb
Branding in collaboration with Spinach